Dr. Rubjeet Singh Grover, Managing Director of Amritsar Haveli Group, is a visionary in the culinary World.
His journey from a family business legacy to leading one of India’s fastest-growing Restaurant Chain is truly
inspirational. With the ethos, “The Traditional Magic Starts Here,” Dr. Grover has transformed the dining
experience with his dedication to quality and tradition.
Born into the CSJS Group of Companies, established in 1880, Dr. Grover is the fifth generation in his family
business. His father, a constant source of inspiration, encouraged him to excel in every endeavor. Dr.
Grover's professional journey began in 2001 with import-export, followed by a successful venture into the
music industry in 2005. In 2013, he launched Café Green, a European concept coffee bar, which gained
widespread acclaim.
In 2018, Dr. Grover revolutionized the culinary landscape with Amritsar Haveli, A traditional Punjabi
Restaurant chain. Known for its quality and hygiene, the brand rapidly expanded to over 40 restaurants
across India, with plans to open 100 more by 2026 through franchising. His commitment to innovation has
also led to new brands like Samore Coffee and Italian Pizza House.
Dr. Grover’s accolades include the Most Dynamic Entrepreneur of North India (Indian Business Awards
2019) and Entrepreneur of the Year (Business Excellence Awards 2019). A standout moment in his journey
was setting a World Record on December 25, 2020, when his team created the largest Amritsari Kulcha,
recognized by the World Book of Records, London.
Facing intense market competition and the pressure of upholding his family’s reputation, Dr. Grover’s
strategic thinking and resilience led to success. His journey highlights the power of innovation, dedication,
and the ability to blend tradition with modernity, ensuring every customer experiences the true magic of
Amritsar Haveli.
