Instapizza was founded by Ashwin Jain in 2014 when it opened its first outlet in Gurugram. With an undying love for pizza and a clear vision to adapt this international food to the Indian palate, Ashwin has collaborated with co-founder Sonali Singh who was previously head of operations for Ritu Dalmia’s Diva group of restaurants.

Ashwin started the brand with an initial investment of 20 lakhs. From 2014-2015 an additional 12 crore was invested in the brand and in 2020 an additional 10 crore has been added. This has helped the brand grow and expand and open up more outlets in Delhi and NCR. Instapizza now has an outlet in Jalandhar, Punjab and is focusing on growing and expanding there as well. Currently there are a total of 11 outlets. The brand is looking to add 20 more to the NCR region. Punjab will be about 7 plus another 3 existing.

With a background in investment banking, Ashwin was keen to start his journey as an entrepreneur.